Advertising can attract new customers, build sales to increase revenue & enhance your reputation.

Small business owners need to be realistic about their advertising campaigns. Typically, of course, they'll be looking for effective, low-cost solutions

If you only have a small budget to allocate to advertising, it may not make sense to adverise on Google or Facebook. But LocalsearchAndSave ad campaign would be much more practical, since you can control your spending budget.

Make an honest assessment of the resources available to you, and leverage them in a way that helps you grow your business.

There are great online tools available now to help small businesses set up low cost customer loyalty programs to track and reward customers. Encouraging your existing customers to give you more repeat business can be the most efficient way to boost sales.

Small business owners should never feel like their budget is too small to get good marketing results. No matter what business you're in or what you sell, there are lots of ways to use ingenuity, hustle and hard work to promote your business.

Customers are using their smartphone to shop, research and buy in real time and on the move, now faster than ever.